News

06.102021
FAQ

What You Should Know About iOS App Development and Review

iOS apps run on iPhones and other iOS devices. From the App Store and the iOS SDK to Objective-C and Xcode, plus four reasons companies choose iOS development: unified release, high security, easy monetisation and strong stability.

06.102021
FAQ

Personal vs Business WeChat Mini Programs: What’s the Difference?

Personal mini programs are limited to information display, while business mini programs support payments, orders and full marketing loops. Here is how the two differ in nature, function and service categories.

06.082021
FAQ

What to Watch Out for in Official Account Migration

Official accounts cannot change subject directly, but account migration can move followers, original-content protection, comment management, articles and more to a target account. Here is what to prepare and the seven-step process.

06.082021
FAQ

Eight Principles of Mobile App Design

Mobile app design is flexible and varied, but the design principles accumulated by the major mobile platforms offer valuable guidance. Here are eight principles, from content first to smart and considerate design.

06.072021
FAQ

The Interaction Characteristics of Touch Gestures

Since the iPhone, gesture-based interaction has replaced buttons and styluses, but finger input is imprecise and context changes everything. Designers must account for posture and situation.

06.072021
FAQ

What Makes an Excellent App?

In a crowded app market, standing out takes more than better features. Visual design that fits the product's brand and interaction experience with unified structure and creative details win users over.

06.042021
FAQ

Mini Program Menu Design

WeChat places the official mini program menu in the top-right corner of every page, including embedded pages and plugins. Designers cannot customise it but can choose dark or light colour schemes, and must reserve space around it.

06.042021
FAQ

Pantone Announces the 2021 Colours of the Year

Pantone has named Ultimate Gray and Illuminating as the 2021 Colours of the Year, only the second dual-colour pairing since 2016, symbolising optimism, strength and hope after a difficult year.

06.032021
FAQ

The Five Key Elements of UI Design

UI design demands not just skill but an understanding of the user-programme relationship. Five elements make a successful interface: simplicity, clarity, beauty, familiarity and overall style consistency.

06.022021
FAQ

The Eight Golden Rules of User Interface Design

Ben Shneiderman's eight golden rules of interface design, from 1998, remain the classic checklist: consistency, shortcuts, feedback, closure, error prevention, easy reversal, user control and low memory load.